Awards

Awards & recognition

Lucid has won both Gold and Silver at the DBA Design Effectiveness Awards for Excellence for the NHS Clean Your Hands campaign. These awards are judged on empirical evidence rather than creative opinion, making them among the most rigorous measures of design’s commercial and behavioural impact. They reflect work that delivers measurable, lasting change.

Throughout his agency career, Colin has also received three additional Silver awards and one Gold DBA award, four D&AD nominations, and a Singapore Design Award while working in Asia.

In addition, NHS National Patient Safety Agency was awarded CIPR Grand Prix honours for Clean Your Hands and Medical Error.

One of the D&AD nominations was awarded for a freelance collaboration with Mike Gore.